Good Smile Company is the Japanese maker that turned anime collecting into something close to an art form. From the chibi charm of a Nendoroid to a fully posable figma or a proper scale statue, if your favourite character exists, there is a fair chance Good Smile has made them — and made them properly.
The main ranges, explained
- Nendoroid — roughly 10cm chibi figures with swappable faces, hands and accessories. Small, cheerful and dangerously collectable
- figma — articulated action figures at around 15cm, built to be posed rather than just displayed
- Pop Up Parade — affordable, non-scale display figures, usually 15–18cm. The easiest way to get a character on the shelf without scale-figure prices
- Scale figures — the showpieces: 1/7 and 1/8 statues with serious sculpt and paint work
How ordering works
- In stock with our supplier — we order it in especially for you, usually 2–4 weeks to your door
- Pre-orders — each page shows the expected month. Release dates are set by the manufacturer and can move, so treat it as our best estimate
- Already on our shelves? Anything we hold in stock ships fast from Barry, South Wales
UK delivery is free on orders over £65. Browse the wider anime range, pair them up with Bandai Tamashii Nations figures, or see everything coming soon in Pre-Order On Demand.
More to pre-order: see all action figure pre-orders and statue and scale figure pre-orders, or browse every collectible pre-order by release month, brand and fandom.
